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Private label massage chairs
Put your name on a chair that was engineered, tested and packed for your market — without building a factory of your own.
Private label massage chairs are production-proven chairs rebuilt around your brand: your logo, colourway, controller screen and packaging on a platform we already make. Fujian Sweet Home has built massage chairs OEM-only since 2013.
What private label means with us
Private label is the fastest way to own a massage chair product. Instead of designing a frame, mechanism and electronics from zero, you choose one of our production-proven platforms and we rebuild its visible identity around your brand. The chair carries your logo, your colourway and your packaging. The end customer sees your brand only.
Because the platform is already in production, the engineering risk is low. The work goes into the parts your customers actually notice: how the chair looks in a living room or a listing photo, how the controller greets them, and how the box arrives on their doorstep.
Who it suits
- E-commerce brands that need a differentiated listing instead of a generic chair sold by ten other sellers.
- Furniture and home retailers adding a wellness category under their own name.
- Distributors who want an exclusive range for their territory.
- Wellness and fitness brands extending a known name into recovery products.
The private label path
- Choose the platform. We recommend two or three platforms that fit your market and channel, and explain what each can and cannot change.
- Define the identity. Colourway, materials, logo positions, controller start screen and programme names.
- Artwork and packaging. You send brand files; we return print-ready proofs for the carton, manual, labels and inserts.
- Branded sample. Built on the production line so it reflects what mass production will deliver.
- Golden sample sign-off. The approved sample is sealed and used as the reference for every inspection.
- Production and shipment. Your order is built, run-in tested, inspected and packed in your branded cartons.
What you can customise
Every customisation has a cost in development effort, so the most successful OEM projects change the details customers notice and leave the proven engineering alone. Here is how we group the options.
1. Brand marks
- Logo on headrest cover — embroidered or printed
- Moulded or metal badge on the side panel or backrest
- Logo on the controller start screen and on the remote
- Brand name in the manual, on rating labels and on the carton
2. Colour and materials
Shell colour, accent trims and upholstery are the biggest visual levers. Two-tone schemes, matte or gloss finishes and different PU or fabric textures let one platform look like a different product. Bring a colour reference or a mood board and we propose matching materials from what our suppliers can hold consistently in volume.
3. Controller and user experience
- Start screen, icons and colour theme
- Interface language
- Names of the automatic programmes, so they match your marketing copy
4. Packaging and documents
Outer carton print, inner protection, accessory bag, user manual and quick-start card. We prepare print-ready proofs from your brand files and keep them on file for repeat orders.
5. Commercial configuration
For shared and vending chairs: coin, banknote and mobile payment, cabinet colour and signage area. See commercial and vending chairs.
6. Structural changes
New moulds or a changed frame are possible for larger programmes. They take longer and need more engineering, so we normally recommend starting from a platform and moving to structural changes once the range is proven in your market.
How to brief us
The fastest briefs contain: target market, channel (online, retail, commercial), the platform you are interested in, a colour reference, your logo files, and which of the six groups above you want to change. Use the RFQ form — it is built around exactly these questions.
Pick a starting point from the models — for example the D5 3D chair or the compact S2.
What stays yours
Your artwork, brand files and colour specifications are used only for your orders. We are an OEM-only manufacturer for massage chairs, massage sofas and recliners, which means we do not sell your branded design to anyone else and we do not run a retail brand that competes with you.
Questions buyers usually ask first
Can I see the chair before I commit?
Yes. A branded sample comes before any production order, and production is checked against it.
Can one design sell in several countries?
All of our models run on 100–240 VAC, so a single platform can be offered across regions; plugs, manuals and labels are adapted per market.
What can I customise on a specific model?
On every model: logo on the headrest, side panel or controller start screen; colourway and upholstery; controller language and programme names; manual, labels and retail box print. Commercial models add the payment set-up for your market (coins, banknotes, mobile payment). The mechanism and electronics stay as tested.
Is my branded model sold under any other brand?
No. We work OEM only; your artwork, colour specification and packaging are used only for your orders.
What is covered after sale?
You deal directly with the factory team on after-sales questions and spare parts.